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Originally published: 2013-07-15 11:47:52
Last modified: 2013-07-15 11:48:36

Our View: Reaching full potential

The mercury ran high on Thursday -- maybe not in terms of weather, where our signature 70-degree mountain temperatures have been a staple of coastal retreats for generations, but definitely outside of Wells Fargo, where the High Country United Way thermometer topped 100 percent of the organization's $575,000 fundraising goal.

For several years, a struggling economy has affected fundraising throughout the High Country, and this perhaps best explains the United Way's inability to reach its full goal since that time -- and until this year.

Yet an economy still in recovery and a United Way goal increased from last year by $25,000 would have seemed to conspire against the best intentions of campaign workers and organizers, and especially co-chairmen Tim Baxter and Jerry Moore. 

Except they didn't. For the first time since 2008 the campaign met its goal.

We applaud the force of will on the part of Moore and Baxter and all those involved. Reaching this goal speaks to both a deep commitment and a deep attachment to the people of our community. The typical energy and enthusiasm that drove Moore to success, and national football championships at Appalachian State University, was on full display during this campaign. As always, Moore and his wife, Margaret, used their deep love for and roots in the High Country to inspire the type of improvements in education, income and health the United Way campaign fuels each year.

During the upcoming year, the residents of Watauga and Avery counties will feel the direct results of this successful campaign. But today, each of us can feel a sense of pride in this important accomplishment.